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How AI Search Engines Choose Sources to Cite (and Why Google Still Decides a Lot)
AI engines build a shortlist from Google’s index, then pick the pages they can trust and quote. Here’s how they choose —…
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How to Appear in Perplexity: A Practical Guide for Business Owners
Want your business to appear in Perplexity’s AI answers? A plain-English guide for owners: get crawled, write quotable pages, build trust, and…
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What Is Generative Engine Optimization (GEO)? A Plain-English Guide
Generative Engine Optimization (GEO) is the work of getting your business named inside the answers AI tools like ChatGPT, Perplexity and Google…
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How to Get Your Business Recommended by ChatGPT (and Perplexity and Gemini)
A practical playbook for getting recommended by ChatGPT, Perplexity and Gemini: let the crawlers in, tidy your entity, answer real buyer questions,…
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SEO vs GEO vs AEO: What Actually Changes for Your Business
SEO wins a click, AEO wins the answer box, GEO wins a mention inside ChatGPT. Here is what actually differs, what overlaps,…
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AI Search Visibility: How to Check If ChatGPT and Perplexity Recommend Your Business
A practical way to measure your AI search visibility: run customer-style prompts through ChatGPT, Perplexity and Gemini, then check your logs to…